Kellogg’s announced the launch of a new Baby Shark cereal one day before Discovery Channel’s Shark Week begins.
The breakfast giant partnered with Pinkfong to create the limited-edition cereal that includes berry-flavored loops and shark-shaped marshmallows blended together to be sure your family is singing “doo doo doo.”
Baby Shark cereal will become available at Walmart and Sam’s Club stores on August 17, 2019.
“We know Baby Shark is a catchy tune that has captured the hearts of many families,” said Erin Storm, Kellogg Marketing Director All Family Cereal.
“New Kellogg’s Baby Shark cereal was created to expand on the joy families feel in a tasty way.”
The Baby Shark video and song went viral on YouTube with over 3 billion views.